Digital marketing & design — skills portfolio

Design that's on-brief, marketing that's on-page.

I'm a detail-focused digital professional with hands-on experience updating websites, preparing content and images for online use, and supporting marketing activity through content management systems. Comfortable working to a brief and keeping website content clear, consistent and up to date, I've paired that with recent digital marketing training — and I'm looking to bring practical, day-to-day website and marketing support to a busy team.

01 — Capabilities

Working across multiple disciplines

GD·01

Graphic design & marketing

I build the visual side of a marketing effort end to end — brand assets, campaign creative, presentation graphics and print materials — working accurately to a brief and keeping every asset on-brand. That includes taking a concept from a rough visual through to a finished, production-ready file, and handling quality control before anything goes to print or goes live.

Brand assetsCampaign creativePrint productionQuality control
SEO·02

Search Engine Optimisation (SEO)

On-page SEO is built into how I put pages together, not bolted on afterwards — clean page structure, considered headings and metadata, and content written with search visibility in mind. I've applied this across new site builds and ongoing page optimisation on existing sites, balancing what search engines need with what actually reads well for a visitor.

On-page SEOPage optimisationMetadata & structure
CMS·03

Content creation & website CMS edits

Comfortable working inside WordPress, Shopify, Divi and static-site builds — updating pages, swapping content, and preparing web-ready images and digital assets so a site stays accurate and current. I've also converted visual designs into working HTML and CSS, and helped shape new pages from wireframe and sitemap through to a live, working page.

WordPressShopifyDiviHTML/CSSWeb-ready assets
SOC·04

Social media & strategy

Alongside my design and content background, recent digital marketing training focused specifically on planning and building assets for social and campaign channels — thinking about a piece of content in terms of platform, audience and goal, not just how it looks. I bring an established eye for visual consistency to a newer, growing focus on channel strategy.

Campaign contentChannel-aware designBrand consistency
EML·05

Email template design

I design and build email templates and campaign assets for marketing communications — from the initial layout through to a version that renders reliably and stays on-brand across an email client. This has been a recurring part of my design work, sitting alongside broader print and digital marketing materials for the same campaigns.

Email templatesCampaign assetsOn-brand builds
02 — How I work

Accurate, organised, and easy to hand a brief to.

I keep website and marketing content clear, consistent and up to date, and I'm comfortable working independently or as part of a team once a brief is set. Deadlines and detail matter to me equally — the kind of person who double-checks a live page as carefully as a print file before it goes out.

  • Accurate
  • Organised
  • Reliable
  • Proactive
  • Deadline-focused
  • Independent
  • Team-oriented
Sectors I've worked across
TechnologyDesign agencyCharity & medicine PublishingRecruitmentAutomotivePublic Sector: Jobs & Skills
Most recently, I completed an intensive digital marketing training programme covering marketing principles, digital design, SEO, and the use of AI tools in marketing and business — building directly on a design career that started with a degree in Graphic Communication.
03 — Tools

What I build with.

Design

  • Adobe InDesign
  • Photoshop
  • Illustrator
  • Figma
  • Canva

Web & CMS

  • WordPress
  • Shopify
  • Divi
  • HTML / CSS

Productivity & AI

  • MS Office
  • ChatGPT
  • Copilot
  • Claude

Let's talk about work.

I'm open to marketing, design and web-support roles where these disciplines come together. Get in touch so we can discuss things further.

Send me a message →